Let AI Work on Your Store, Safely

Connect an AI assistant or ask our Agent Bot. You decide what it can see and change, its changes wait for your approval, and every change is recorded.

You Stay in Control

An assistant only gets the permissions you approve, and its changes wait for a person before anything is sent to your marketplaces.
You Choose What It Can Do
When you connect an assistant, the consent screen lists each permission it asks for. Reading and changing are separate permissions, so you can connect one that only reads.
Changes Wait for Your Approval
Price, stock and shipment changes from an assistant wait in Approvals until someone on your team approves them. You can switch this off for an assistant you trust.
Limits on Every Change
An assistant may move a price by at most 10% in one change, and handle up to 500 products or order lines in one call. Set your own limits on the Guardrails tab.
Pause Every Agent at Once
One switch stops all assistants, and your API keys if you choose, at once. Starting them again needs an administrator who signed in recently.
Disconnect Is Checked
Disconnecting an assistant deletes its sign-in, and we check that it is really gone before we tell you it is. It must then ask for your approval again. To stop it at once, use Pause.
Access by Area for Your Team
Each person on your team gets Off, Read or Write for each area of your account, so the people who connect assistants are the people you chose.

What an Assistant Can and Cannot Do

Assistants connect over the Model Context Protocol. Each tool they can call is listed in our docs, with the permission it needs.
It Can Read
Your products and listings, marketplace connections and their health, orders, and the background jobs that import and publish.
It Can Change Two Things
With your permission, it can set price and stock for the products it names, and confirm shipments with carrier and tracking.
It Cannot Touch Money
An assistant cannot cancel, refund or edit an order. Its sign-in works only for the assistant connection, not for the rest of our API.
Buyer Details Stay Out
Buyer names, contact details, addresses and gift messages are left out, unless the assistant asks for them under a permission you approved.

The Agent Bot Never Changes Anything by Itself

Our in-app assistant answers questions about your store. When you ask for a change, it prepares a card, and nothing happens until a person presses Confirm.
A Card, Then Your Confirm
The card shows each product, the value it has now and the value it would get. Confirm sends it; Dismiss does nothing.
No Buyer Data
The Agent Bot reads products and orders, but never your buyers' names, contact details or addresses.

A Record of Every Change

You can always see who changed what, and put a batch of changes back.
Who, What and When
Every price and stock change records who made it: you, an API key, an assistant or the Agent Bot, with the value before and after.
Undo a Batch
Changes made in one call are kept together, so you can put the whole batch back in one step.
A Log of Every Call
Every call to our API and assistant connection is logged for your account and kept for 30 days, so you can see what an agent asked for.
Safe to Retry
A change sent again with the same idempotency key within 24 hours returns the first answer instead of running twice, so a lost reply cannot double a change.

Your Data Stays Yours

How we handle your data is set out in our Data Processing Agreement.
A Database of Your Own
Each account's data is kept in its own database, separate from every other account.
We Do Not Train AI Models on Your Data
Our AI features use Microsoft Azure OpenAI, and Microsoft does not train its models on that data. An assistant you connect follows its own provider's terms.
Export or Close
You can export your data, or close your account and have it deleted, from your account settings.
FAQ · Updated weekly

Frequently Asked Questions

Common questions about AI assistants and your store.

Still wondering?

Our team replies within a few hours, Mon–Fri.

01 Can an assistant refund a buyer or cancel an order?
No. An assistant can confirm a shipment, with your permission, but it cannot cancel, refund or edit an order.
02 Which assistants can I connect?
Any assistant that supports the Model Context Protocol and its standard sign-in can try. Our docs show the steps for Claude, which we have tested.
03 Does my data go to the assistant's provider?
What the assistant reads from your account goes to its provider, under your agreement with them. Buyer details are left out unless the assistant asks for them under a permission you approved.
04 How do I stop all assistants at once?
Use Pause on the Approvals tab of the API page in your account. Every assistant is refused from its next call. You can include your API keys too.
05 Does the Agent Bot cost anything?
It is free until 19 October 2026. After that, each answered message uses one AI credit, and a message that fails is refunded.

No questions in this category.

4 of 5 questions

Your single
command center
for every marketplace.

Connect Amazon, eBay, Shopify and Etsy in minutes. Centralize inventory, automate listings, and let AI handle the busywork — so you can focus on selling more.

No hidden fees Cancel anytime Setup in 4 minutes
Syncing your channels
Inventory In sync
22 variants
across your platforms
Amazon Amazon 8 active
eBay eBay 6 active
Shopify Shopify 5 active
Etsy Etsy 3 active
AI Pricing +12% margin
Orders today 147 · 2 channels