MarketplaceHub.com
Login Sign Up
Smart Pricing

Prices that move
while you don't.

Write a rule once and let it work your catalogue: raise prices on what's selling, ease off what isn't, and hold your line against a competitor — inside limits you set, on the channels you choose.

  • Two strategies — sales velocity and competitor undercut
  • Guardrails that hold: margin floor, step cap, hard min and max
  • Approve every change, or auto-apply within a safety cap
  • A full history of what changed, when, and which rule did it
Start repricing See pricing
Summer stock · Amazon UK Active
Strategy Sales velocity · 14-day window
Guardrails Min margin 18% · max ±5% per run
Runs Once every day, and on new orders
12 changes waiting for your approval

What Smart Pricing does

Repricing is only useful if you trust it. Every proposed price goes through the same safety pass before it reaches a marketplace — and nothing has to go live without your say-so.

Price to demand

The sales-velocity strategy counts units sold over a lookback window you choose, then nudges the price up when a product beats your threshold and down when it falls short.

Undercut the competition

The competitor strategy reads the current featured-offer price on Amazon and sets yours a step below it — a fixed amount or a percentage, never below your floor.

Guardrails, not guesses

A margin floor computed from your cost — including the marketplace's own fees — plus a maximum move per run and hard price limits. If two limits conflict, the change is suppressed rather than applied below your floor.

You hold the switch

Review proposals in a queue and approve or reject them in bulk, or let a rule auto-apply within a per-run cap. Either way, every applied, rejected and failed change is kept.

Five steps to a live rule

A wizard walks you through it, and the review step shows exactly what the rule will do before you switch it on.

1

Scope

Choose where the rule applies — one marketplace, one country, both, or everything you sell on.

2

Rule

Pick a strategy and set your thresholds, as an amount or a percentage. A live preview shows the effect as you type.

3

Restrictions

Narrow it to the products you mean, filtering on the attributes already in your catalogue.

4

Schedule & safety

Set the cadence and the guardrails — minimum margin, maximum change per run, floor, ceiling, and whether it auto-applies.

5

Review

Check the whole rule on one screen, then activate. Pause, edit or delete it later without losing its history.

Runs on schedule — and when it matters

Between runs, a per-product cooldown stops a busy day from walking a price down.

On your cadence

Each rule runs on the interval you set, and only when it's due — daily, or every few days.

The moment an order lands

A sale is the freshest demand signal there is, so it triggers a reactive pass on that channel straight away — same rules, same guardrails, no waiting for the next sweep.

Competitor prices kept fresh

Rival prices are pulled in the background and cached, so a competitor rule always works from a recent number rather than one from last week.

FAQ · Updated weekly

Frequently Asked Questions

How much control you keep, what protects your margin, and where competitor pricing works today.

Still wondering?

Our team replies within a few hours, Mon–Fri.

Talk to us Read docs
01 Will prices change without me approving them?
Only if you ask for it. With auto-apply switched off, a rule proposes changes into a queue for you to approve or reject — in bulk if you like. With it on, changes go straight to the marketplace but stay inside a per-run cap, so a misconfigured rule can't sweep your whole catalogue at once. A rule scoped to everything is always downgraded to review, however it is configured.
02 What stops a rule from selling below cost?
A minimum-margin guardrail. Set the margin you need and, where a product's cost is known, every proposal is floored at a price that clears it — with the marketplace's own referral fee taken into account, not just a naive percentage. On top of that you can set a hard minimum and maximum price and a maximum move per run. If your limits ever conflict, the change is dropped rather than applied outside them.
03 Which marketplaces does competitor pricing cover?
Competitor-based repricing is Amazon only today, because it uses Amazon's featured-offer pricing data. The sales-velocity strategy and all of the guardrails work on every channel you sell on, and the competitor rule is built to extend as other marketplaces expose comparable data.
04 How often does a rule run?
You choose the cadence when you create it — daily, or every few days — and a rule only fires when it is actually due. New orders also trigger an immediate reactive pass on that channel. Between passes, a per-product cooldown leaves an item alone until its rule's next window.
05 What happens if two rules cover the same products?
The most specific one wins. A rule scoped to a marketplace and country beats one scoped to a country, which beats one scoped to a marketplace, which beats a global rule. So you can set a broad default and override it for the channels that need something different, without rules fighting each other.
06 Can I see what a rule actually did?
Yes. Every change is recorded with its old and new price, the rule behind it and its outcome — applied, rejected or failed — and the rules page shows each rule's last run and recent activity. Pause a rule at any time; its history stays.

No questions in this category.

4 of 6 questions
All systems normal · 99.98% uptime

Your single
command center
for every marketplace.

Connect Amazon, eBay, Shopify and Etsy in minutes. Centralize inventory, automate listings, and let AI handle the busywork — so you can focus on selling more.

Get started — transparent monthly pricing
No hidden fees Cancel anytime Setup in 4 minutes
Syncing your channels
Inventory In sync
22 variants
across your platforms
Amazon Amazon 8 active
eBay eBay 6 active
Shopify Shopify 5 active
Etsy Etsy 3 active
AI Pricing +12% margin
Orders today 147 · 2 channels