Connect a marketplace once and it joins the same catalogue as the rest. Same listings, same stock numbers, same order queue. Each connection is authorised through the channel's own OAuth, so we never hold your marketplace password.
Each channel has an overview and a page for each job it does: authorising, listing, orders, stock and price.
The strictest channel we support, which is most of what the integration is for: product types and required attributes mapped properly, and listings that get accepted. FBM and FBA orders sit beside every other channel, and Amazon can ship your other channels' orders from FBA.
Read moreListing and inventory sync that respects your seller metrics, and business policies applied per category. eBay orders, including cancellations and refunds, are handled from the same queue as the rest.
Read moreWorks both ways. Import your store as the source of your catalogue and publish it out to the marketplaces, or sell to it as another channel. The only channel that can push stock and price changes to us in real time.
Read moreImport the listings you already have, and publish new ones with the attributes Etsy expects. Keep price and stock in step with your other channels, rather than editing a shop by hand.
Read moreSend your catalog to your Merchant Center account for a home country and extra countries. Keep price and availability current, and see what Google decided about each product.
Read morePublish to your TikTok Shop UK store with each category's required details checked first, and follow TikTok's review. Orders, cancellations, refunds and buyer requests are handled from the same queue as the rest.
Read moreSee how to bring your listings with you.
Read the switching guideA source is where your product data comes from. A sell channel is where listings go. Some channels are both.
Amazon and eBay are sell channels. Your listings go to them from your catalogue.
Shopify, Etsy and Google Merchant Center work as both. Treat an existing store or Merchant Center account as your catalogue, and push it outward.
| Channel | Into the queue | Ship | Cancel | Refund |
|---|---|---|---|---|
| Amazon | Yes | Yes | Yes | Yes |
| eBay | Yes | Yes | Yes | Yes |
| Shopify | Yes | Yes | Yes | Yes |
| Etsy | Yes | Yes | No | No |
| Google Merchant Center | No orders. A shopper buys on your own website. | |||
Connecting isn't a one-off export. The channel stays joined to your catalogue, and the platform keeps both sides honest.
You authorise us in the channel's own screens, and can revoke it there. We never ask for or store your marketplace login.
Stock and price changes flow out on your schedule. Each channel's own bulk mechanism is used, so it stays rate-friendly at catalogue scale.
A connection that goes unauthorised or starts erroring raises an alert. So does its recovery, so you know it's really over.
Every call to the channel is logged with its request and response. A disputed listing or refund is a question with an answer.
Which channels do what, and what connecting one commits you to.
Connect Amazon, eBay, Shopify, Etsy and Google Merchant Center in one account.
