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Switching from Sellbrite

Switching from Sellbrite? Bring your listings, and let AI do the data entry.

Import what you already sell on Amazon, eBay, Etsy and Shopify, or upload your Sellbrite export. AI maps your columns, picks each product's category and fills its attributes. You review everything before it goes live.

Start your move Compare side by side
  • Connecting changes no live listing
  • Matched by SKU
  • 50 free AI credits to start
5 channels
Amazon, eBay, Etsy, Shopify, Google Merchant Center
12 features
Listings, stock, pricing, orders and alerts in one account
You approve
Every AI suggestion is reviewed before it goes live
Leave anytime
Your listings stay live if you cancel
What you get

More than a new place for your listings

Each of these works on the day you move. Open any card to see how it works.

Side by side

Sellbrite and MarketplaceHub

Every Sellbrite cell comes from Sellbrite’s own website, with the page and the date it was checked.

What you need Sellbrite MarketplaceHub
Getting started
Channels Amazon, eBay, Etsy, Walmart, Google Merchant Center, Sears, Newegg, Shopify, BigCommerce, WooCommerce sellbrite.com · checked 13 Oct 2026 Amazon, eBay, Etsy, Shopify, Google Merchant Center
Free plan No; a free trial sellbrite.com · checked 13 Oct 2026 50 free AI credits after card verification
Listings
Category and attributes Suggests channel categories from your Sellbrite category, and maps item specifics where it can. support.sellbrite.com · checked 22 Oct 2026 Filled by AI, reviewed by you
Mapping your own file Not offered Only its own Product and Inventory CSV templates; data in other files must be copied into one first. support.sellbrite.com · checked 22 Oct 2026 AI suggests the field for each of your columns
Search titles per channel A Title & Description Template maps product fields into the eBay title. support.sellbrite.com · checked 22 Oct 2026 Written by AI to each channel's length rules
White photo backgrounds — Nothing found on sellbrite.com · checked 22 Oct 2026 Made white in the import run
Selling
Who owns stock and price Set by the plan: Sellbrite, or Shopify on the Sellbrite for Shopify plan. support.sellbrite.com · checked 22 Oct 2026 You choose, for catalogue, price, stock and orders
Repricing with a margin floor Pricing Rules move a channel's prices by an amount or a percentage. support.sellbrite.com · checked 22 Oct 2026 Rules with a margin floor, a largest move and an approval queue
Control and openness
Alerts Inbox notifications include channel connection errors. support.sellbrite.com · checked 22 Oct 2026 Connection, feed and import problems, with a one-click fix on the alert
Public API and webhooks A REST API on all paid plans. support.sellbrite.com · checked 22 Oct 2026 A REST API with webhooks, and an MCP server for AI assistants

— means we found nothing about it on Sellbrite’s own website; it does not mean Sellbrite cannot do it.

The move

Three steps, and nothing goes live until you say so

Connecting a marketplace does not change your live listings. Nothing is written to a channel until you publish, switch on stock sync, or choose to update products you already have.

  1. 1

    Export from Sellbrite

    Export your inventory from Settings > Export Data > Inventory (All Data). The CSV includes quantity, cost of goods, warehouse location and bin location. Sellbrite help

    In Sellbrite, deleting a listing does not remove it from the sales channel, but ending a listing does. Do not end listings you want to keep selling. Sellbrite help

  2. 2

    Connect and import

    Connect Amazon, eBay, Etsy, Shopify and Google Merchant Center by signing in on each one. You never give us your marketplace password.

    Import the listings you already have from those marketplaces, or upload the CSV or XLSX file you exported from Sellbrite (up to 20,000 rows or 25 MB). Products are matched by SKU.

  3. 3

    Review, then publish

    AI suggests how your columns match marketplace fields, and picks categories and attributes. You check the mapping, approve each product in Needs review, then publish.

What comes across
  • Your listings on Amazon, eBay, Etsy and Shopify. They are read from the marketplace itself, not from your old tool.
  • Variations: an Etsy listing comes in as one product with its variations. From Amazon, eBay and Shopify, each variation (or ASIN) comes in as its own product with its own SKU, stock and price.
  • Products from a CSV or XLSX file: one product per row, from the columns you map, matched by SKU. Add variants afterwards in MarketplaceHub.
  • Not included: anything that exists only inside your old tool, such as its settings, templates, rules or reports. Set up what you need again in MarketplaceHub.

Your listings stay yours

MarketplaceHub does not hold your listings hostage. If you disconnect your store or cancel your account, our syncing simply stops. Your live listings on Amazon, eBay, Etsy and Shopify remain active and completely untouched.

Once syncing stops, stock is no longer kept in step between channels, so watch for overselling.

Is it a fit for you?

MarketplaceHub works with five channels: Amazon, eBay, Etsy, Shopify and Google Merchant Center. Orders from Amazon, eBay, Etsy and Shopify come into one queue; Google Merchant Center has no orders of its own. Amazon, eBay and Shopify orders can be shipped, cancelled or refunded there; Etsy orders can be shipped.

A good fit if

  • You sell on Amazon, eBay, Etsy, Shopify or Google Merchant Center, or on several of them.
  • You want listings, stock sync and orders in one place.
  • You want AI help to build listings, and to review every product before it goes live.

Not a fit if you rely on

  • Selling on Walmart, Sears or Newegg
  • A BigCommerce or WooCommerce store
  • Shipping orders through a direct USPS connection
From Sellbrite’s own website · checked 13 Oct 2026

Questions about moving

About moving from Sellbrite.

Still wondering?

Our team replies within a few hours, Mon–Fri.

Talk to us Read the docs

How long does the move take?
It depends on the size of your catalogue. A file import runs in the background, in batches, with progress you can watch. We do not promise a fixed time.

Do my live listings go offline?
Connecting a marketplace and importing do not take your listings down: MarketplaceHub reads them from the marketplace. What Sellbrite does to your listings when you disconnect it or cancel is up to Sellbrite, so check its help before you cancel.

What happens to my listings if I leave MarketplaceHub?
MarketplaceHub does not hold your listings hostage. If you disconnect your store or cancel your account, our syncing simply stops. Your live listings on Amazon, eBay, Etsy and Shopify remain active and completely untouched. Once syncing stops, stock is no longer kept in step between channels, so watch for overselling.

What if my SKUs are different?
Products are matched by SKU. A product whose SKU does not match comes in as a new product, so line your SKUs up before you import if they changed between tools.

Can I run both tools at the same time?
Yes, if you decide which system owns what. In source of truth you choose who owns your catalogue, prices, stock and orders, and MarketplaceHub does not overwrite what another system owns. Do not let two tools sync stock to the same listing.

What about orders?
Amazon, eBay, Shopify and Etsy orders are pulled with their full status history into the order queue. Amazon, eBay and Shopify orders can be shipped, cancelled or refunded there; Etsy orders can be shipped, because its API is read-only for payments.

Which channels do you support?
Amazon, eBay, Etsy, Shopify and Google Merchant Center. If you sell on another channel through Sellbrite, MarketplaceHub cannot take that channel over.

Start your move from Sellbrite

Pricing is a calculator, so you pay for what you use. You get 50 free AI credits when you verify your account with a card.

  • No hidden fees
  • Cancel anytime
  • Setup in 4 minutes
Start your move See pricing